It’s tough to realize that today marks the last Thursday publication of the Las Vegas (Daily) Optic.
The announcement that the (Daily) Optic is to become a tri-weekly the first week in March has generated more attention than the Optic’s decision, when Landmark became the parent company, to publish every weekday, even on holidays.
Remember, the penta-weekly Optic for years observed Thanksgiving and Christmas, New Year’s Day and other national holidays, with the result that on certain weeks we had only four issues.
I’m not sure people ever got used to having a Christmas issue, for example, when that holiday fell on a weekday. And possibly on rare occasions, Optic carriers merely bundled the holiday issue along with the regular copy.
It’s the end of an era, involving rearrangement of Optic features and work schedules. Area subscribers will now be getting their Optic in the mail every Monday, Wednesday and Friday, and that day’s edition will also be at single-sales locations around town in the morning. So you can enjoy the newspaper with your morning Ovaltine. Continue reading