How many times have you been admonished: “Don’t try this at home”?
We read the notice most often on television, when someone demonstrates some kind of skill that might prove dangerous if someone goes ahead and attempts it, without proper supervision.
Where I work, there’s a surprising amount of humor swatted back and forth. We in the newsroom would carry off all honors if there were actual competition, perhaps a trophy being offered. So when we fellows in the newsroom share some of our humor, we implore others not to try it at home. They might be disappointed.
But back to things that matter:
There’s some dope in an Allstate commercial on TV who bounces on a tree limb many times while chanting “shaky, shaky.” He bounces on the branch until it snaps, plummeting him and the huge limb onto a car that just happens to be parked below.
Whew! I was worried, but felt reassured when I read the disclaimer at the bottom of the TV screen: “Demonstration: Do not attempt.” Well, thank heaven for that. I was about to take my entire family out to our favorite tree, do a group shaky, shaky to see what happens.
The message, I guess, has to do with liability (and stupidity), with some mention that it’s a good idea to have insurance to avoid such mayhem. But what kind of mental peewee does the giant insurance company aim for?
Some of us recall the McDonald’s hot coffee case, in which an elderly woman named Liebeck in 1994 spilled hot coffee on lap and got awarded $2.86 million (later reduced to $640,000). That case happened in nearby Albuquerque. Sure, we can all sympathize with the woman’s injuries, but isn’t hot coffee by definition . . . hot?
Soon afterwards, a number of service stations began selling cold drinks with quite visible warnings that the contents are well . . . cold.
Urban legends or fact? We heard about a pre-teen, influenced by Christopher Reeve’s persona in the Superman series, who tied a cape around his neck, mounted a tall building — and jumped. Myth or reality?
Or the many cases in which automakers try to appeal to the testeronically challenged by advertising a macho car that can do 140 in a milli-second. Even though there is no need for any road vehicle to go faster than 75, manufacturers nevertheless appeal to our macho leanings by peddling their high-performance wares.
Oh yes, if you look closely enough, you’ll see the notice: “Closed track; Professional driver; don’t attempt.” You mean we mustn’t try these kinds of Indy-500 antics, even though you just showed us how?
So at best it’s a mixed message. The advertisers lure you with all that raw power under the hood but urge you not to use all those horses. Yeah, right!
And finally, a fast-food company urges us to save our money by buying their product. So banal was the commercial that I’ve forgotten what’s being advertised. The off-camera voice intones, “Don’t throw away your money,” whereupon we see the woman inserting a five-dollar bill into her mouth, as if the oral cavity were a change-maker in a laundromat.
But thankfully, the little message below warns us not to try this at home. I was worried for a while. The expression, “Put your money where your mouth is,” refers to doing more than talking about something we believe in but in being willing to support our position.
But apparently the currency-munching woman in the commercial took things literally. Not too sanitary, ma’am.
•••
A Minnesotan named Joe Bayer sent an e-mail from a local motel, praising our city and commenting on my recent “Mudslinging” column. To learn more about Las Vegas, Bayer said he used the Internet. He wrote that Las Vegas “has piqued my interest and in the morning, rather than jumping on the freeway . . . we plan to drive into town and get a closer look and feel of Las Vegas.”
Coincidentally, Bayer wrote that he grew up in a small rural town in Minnesota and went to a Catholic school, as I did. He said he “can imagine and understand the concept . . . described in the grade school incident.”
Apparently, a Sister Macarena of the type I’ve described in previous columns also influenced Bayer.
Did I ever mention having been slapped — twice — in elementary school when the slaps were intended for my seatmate? I must write about that some time. Meanwhile, don’t try it at home.
Your newsroom sounds friendly. At the Journal, I can remember those times, but there were often loud shouting matches between peers or between staff and editors, or (especially) between the print shop foremen and those folks from the newsroom who interacted with him. The language was almost always downright nasty.
I agree, and I believe the shouting was greater then. Have you been inside a newsroom recently? The clicking of the computer keyboards is nothing like the clatter of manual typewriters and teletype machines back then. We needed to shout just to be heard.
Since retirement, I’ve done vacation fill-in stints with the Valencia County News Bulletin, Deming Headlight (working for your own D.G.), The Socorro Chieftain, the Socorro/Magdalena Mountain Mail, and the Abq Journal, covering Rio Rancho, so I’m acquainted with the silence and the cleaner floors (no ink stains). (Since 1995, I can claim having covering town hall meetings in Deming, Columbus, Magdalena, Socorro, Belen, Los Lunas, Bosque Farms, and Rio Rancho — it’s a good way to learn about the state. I also covered events in Reserve, Quemado, Datil and Pie Town. The only place I didn’t enjoy much was Rio Rancho. (Boring! Little boxes on the hillside style boring)