Maybe it’s time to give up the struggle. My temptation is to say, “All right, all you people on loudspeakers in big box stores, and all of you behind a microphone: It’s alright to call it ‘jew-lery.â€
It seems easier that way. We hear it on radio commercials: jew-lery; even jewelers, who make a living selling jewel-ry, still insist on putting the “l†in front of the “r.â€
A language cop from way back, I’ve harped on the subject often. Strange that people seem to spell it right, even if they can’t pronounce it. The key element is “jewel.†So why is it so difficult to simply add “ry†to “jewel�
We often pick up pronunciation through analogy, the letter combinations of other words. We say “celery†and “cutlery,†two words that might lead us to say “jew-lery.†But when do people use even these words except at a salad bar or kitchen? Continue reading